At Daytona International Speedway, a Kyle Busch fan is easy to spot. Enter the infield and you’ll encounter a prominent ‘Rowdy Forever’ banner, a tribute repeated throughout the area. This widespread show of support is not surprising.
The current NASCAR Cup Series race at Daytona is the first since Kyle Busch died in May. The Coke Zero Sugar 400 concludes the regular season tonight, three months after the sport lost someone as influential as modern-day Dale Earnhardt.
Kyle Busch’s Message and Legacy
Kyle Busch, in the No. 18 M&M’s Toyota, participated in the Daytona 500 at Daytona Beach, Florida, on Feb. 9, 2020. His passing marked the first significant loss of an active NASCAR driver since Dale Earnhardt’s death during the final lap of the 2001 Daytona 500.
Daytona presented many challenges for Earnhardt, who excelled in all races except this one. Similarly, Busch managed only one win at Daytona over two decades and never captured the 500 title, a significant achievement that eluded him. Despite several near victories, success always evaded him.
Busch secured his first Daytona 500 pole earlier this year, leading for 19 laps before dropping back. Unlike Earnhardt’s deep passion for Daytona, Busch had a respectful appreciation. During the February race, Busch led the third lap in honor of Earnhardt, saying, “Led lap 3 for Dale plus a few more today. Made it to the end, just not in the right spot.”
A First for Daytona
This weekend’s event marks a first. It is the inaugural Cup race at Daytona without an Earnhardt or Busch in 48 years, since February 19, 1978, when Bobby Allison won the Daytona 500. Earnhardt began his Daytona legacy later that year.
The intertwining of Earnhardt and Busch legacies is evident. When Dale Earnhardt died in the 2001 Daytona 500, it also marked Kurt Busch’s first race. Kyle Busch joined NASCAR five years later, ultimately earning 63 Cup victories, including two championships, over two decades.
Busch’s record includes 234 wins across NASCAR’s three main series. While successful in many races, such as the Coca-Cola 600, Southern 500, and Indianapolis 500, the Daytona victory remained elusive, with only a single official track win.
A Presence Missed
Earlier this year, Busch expressed a desire to mark Daytona’s 500 off his checklist, acknowledging, “It’s a box we got to check. Here we are. This is an opportunity to be able to do that. I’ve come down here a lot of years.” Though Daytona was not often kind to him, Kyle Busch left a lasting impact. His absence is felt intensely during this race.
Like Dale Earnhardt, Kyle Busch remains a visible and enduring presence at Daytona.
*Source: Zach Dean, OutKick*

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